You have been crafting for some time and now feel it is time to start selling your masterpieces, but you have no experience running a business. You aren’t sure where to start and the whole thing feels a bit overwhelming at the moment.
I get it! When I started my business I felt the same way, and I bet that if you ask any entrepreneur out there, they will also express feelings of overwhelm, confusion, and fear when they started their businesses. It is completely normal for anyone interested in becoming a business owner to feel this way. This is a big new and exciting chapter of your life. You want to do it right.
So I have compiled a list of five tips to help you get started. These are all suggestions in which you might think that you do not need to worry about at first, but believe me, if you get these things right from the get-go, your business will have a higher chance of seeing startup success, and you will save a massive amount of time further down the track.
Let’s get started!
Take some time to think about the answers to these questions and write them down. Your story is what makes your business unique, is essential to establishing your brand, and will help you to stand out from the crowd. You want to be sharing this story everywhere.
Taking some time to think about the answers to these questions will prepare you for customer interaction with your business. Have detailed answers prepared for each one. Try to tell a story with your answers and this is also groundwork that you would have completed when you’ve discovered your story.
Note: These are also stories that you want to be sharing everywhere and not just waiting for your customers to ask. Be one step ahead of them.
Every successful business has strong branding, which helps its customers to instantly know that the product, social posts, or advertising is by them. This helps you to build a relationship with your customers, and your relationships will convert into sales much easier. Establishing a brand also helps to show that your business is unique and different from everything else out there.
Business is not one of those things that you can just wing your way through. You need to stop, think, plan, and research. Plan everything you do in your business. This allows you to think ahead, set goals and work out problems before they arise.
Note: A plan is only good if you use it. But also remember that plans can change, so be prepared to adapt on the fly.
Visual content converts much better than written content. Images are everywhere and that is because visual information is taken in much faster and retained for much longer. This is why you need to have stand-out photos of your business and products. When shopping online, photos are equivalent to picking out a product in an actual store. Photos are the only way that your customers get to see what the product is like, what it is made from, and how it is used.
I hope you have found these tips and suggestions helpful. I found success in growing my business online by knowing my story, product, establishing a brand, creating and following a plan, and sharing quality photos for my customers to see. If you need more help with discovering the answers to these questions I have provided to help new business owners figure out where to begin, please come and join my Facebook Group. I’ve posted many video trainings answering most of these questions that you will find helpful.
Leave a comment if you have any questions about how to get your online business started, where to begin, or if you have suggestions of your own!